Title of article :
Enhancing the consumer-product relationship: Lessons from the QVC home shopping channel
Author/Authors :
Debra Lynn Stephens، نويسنده , , Ronald Paul Hill، نويسنده , , Karyn Bergman، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 1996
Pages :
8
From page :
193
To page :
200
Journal title :
Journal of Business Research
Serial Year :
1996
Journal title :
Journal of Business Research
Record number :
154186
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=154186
