مرکز منطقه ای اطلاع رساني علوم و فناوري - Contributions to marketing theory and practice from Industrial Marketing Management

Title of article :

Contributions to marketing theory and practice from Industrial Marketing Management

Author/Authors :

Peter J. LaPlaca، نويسنده ,

Issue Information :

ماهنامه با شماره پیاپی سال 1997

Pages :

From page :

179

To page :

198

Journal title :

Journal of Business Research

Serial Year :

1997

Journal title :

Journal of Business Research

Record number :

154209

Link To Document :