Title of article :
Value Strategy Rather Than Quality Strategy: A Case of Business-to-Business Professional Services
Author/Authors :
Jozée Lapierre، نويسنده , , Pierre Filiatrault، نويسنده , , Jean-Charles Chebat، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 1999
Pages :
12
From page :
235
To page :
246
Journal title :
Journal of Business Research
Serial Year :
1999
Journal title :
Journal of Business Research
Record number :
154365
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=154365