مرکز منطقه ای اطلاع رساني علوم و فناوري - Types of New Product Performance: Evidence from the Consumer Financial Services Sector

Title of article :

Types of New Product Performance: Evidence from the Consumer Financial Services Sector

Author/Authors :

Chris Storey، نويسنده , , Christopher J. Easingwood، نويسنده ,

Issue Information :

ماهنامه با شماره پیاپی سال 1999

Pages :

From page :

193

To page :

203

Journal title :

Journal of Business Research

Serial Year :

1999

Journal title :

Journal of Business Research

Record number :

154389

Link To Document :