Title of article :
Does Relationship Marketing Pay? An Empirical Investigation of Relationship Marketing Practices in Hospitals
Author/Authors :
G. M. Naidu، نويسنده , , Atul Parvatiyar، نويسنده , , Jagdish N. Sheth، نويسنده , , Lori Westgate، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 1999
Pages :
12
From page :
207
To page :
218
Journal title :
Journal of Business Research
Serial Year :
1999
Journal title :
Journal of Business Research
Record number :
154390
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=154390
