Title of article :
Advertised Reference Price Effects on Consumer Price Estimates, Value Perception, and Search Intention
Author/Authors :
Bruce L. Alford، نويسنده , , Brian T. Engelland، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2000
Pages :
8
From page :
93
To page :
100
Journal title :
Journal of Business Research
Serial Year :
2000
Journal title :
Journal of Business Research
Record number :
154432
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=154432
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