• Title of article

    How critical is internal customer orientation to market orientation?

  • Author/Authors

    Jodie Conduit، نويسنده , , Felix T. Mavondo، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 2001
  • Pages
    14
  • From page
    11
  • To page
    24
  • Keywords
    Path model , Internal customer orientation , Market orientation
  • Journal title
    Journal of Business Research
  • Serial Year
    2001
  • Journal title
    Journal of Business Research
  • Record number

    154513