Title of article :
Emerging macromarketing concepts: from Socrates to Alfred Marshall
Author/Authors :
Donald F. Dixon، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2002
Pages :
9
From page :
737
To page :
745
Keywords :
Macromarketing , Marketing thought , Marketing history
Journal title :
Journal of Business Research
Serial Year :
2002
Journal title :
Journal of Business Research
Record number :
154672
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=154672
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