مرکز منطقه ای اطلاع رساني علوم و فناوري - Attitude functions in consumer research: comparing value–attitude relations in individualist and collectivist cultures

Title of article :

Attitude functions in consumer research: comparing value–attitude relations in individualist and collectivist cultures

Author/Authors :

Gary D. Gregory، نويسنده , , James M. Munch، نويسنده , , Mark Peterson، نويسنده ,

Issue Information :

ماهنامه با شماره پیاپی سال 2002

Pages :

From page :

933

To page :

942

Keywords :

Individualism– collectivism , Attitude functions , Cultural values , Value-attitude relations

Journal title :

Journal of Business Research

Serial Year :

2002

Journal title :

Journal of Business Research

Record number :

154695

Link To Document :