Firm market orientation and salesperson customer orientation: interpersonal and intrapersonal influences on customer service and retention in business-to-business buyer–seller relationships

Eli Jones، نويسنده , , Paul Busch، نويسنده , , Peter Dacin، نويسنده ,

ماهنامه با شماره پیاپی سال 2003

18

323

340

Firm market orientation , Salesperson customer orientation , Business-to-business

Journal of Business Research

2003

Journal of Business Research

154736