مرکز منطقه ای اطلاع رساني علوم و فناوري - Review of Gordon C. Bruner II, Karen E. James and Paul J. Hensel: Marketing Scales Handbook—Volume 3, American Marketing Association, Chicago, 2001, 1651 pages, US$190

Title of article :

Review of Gordon C. Bruner II, Karen E. James and Paul J. Hensel: Marketing Scales Handbook—Volume 3, American Marketing Association, Chicago, 2001, 1651 pages, US$190

Author/Authors :

Stephanie Noble، نويسنده ,

Issue Information :

ماهنامه با شماره پیاپی سال 2003

Pages :

From page :

688

To page :

689

Journal title :

Journal of Business Research

Serial Year :

2003

Journal title :

Journal of Business Research

Record number :

154771

Link To Document :

https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=154771