مرکز منطقه ای اطلاع رساني علوم و فناوري - The pricing of a brand name product: Franchising in the motel services industry

Title of article :

The pricing of a brand name product: Franchising in the motel services industry

Author/Authors :

Lawrence Wu، نويسنده ,

Issue Information :

دوماهنامه با شماره پیاپی سال 1998

Pages :

From page :

To page :

102

Journal title :

Journal of Business Venturing

Serial Year :

1998

Journal title :

Journal of Business Venturing

Record number :

154939

Link To Document :