Title of article
Regulatory focus theory and the entrepreneurial process
Author/Authors
Joel Brockner، نويسنده , , E. Tory Higgins، نويسنده , , Murray B. Low، نويسنده ,
Issue Information
دوماهنامه با شماره پیاپی سال 2004
Pages
18
From page
203
To page
220
Keywords
Promotion focus , Prevention focus , Regulatory focus theory
Journal title
Journal of Business Venturing
Serial Year
2004
Journal title
Journal of Business Venturing
Record number
155095
Link To Document