Title of article :
‘Toy Story’: The narrative world of entrepreneurship and the creation of interpretive communities
Author/Authors :
Denise Fletcher، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2007
Keywords :
Narrative , Interpretive communities , Entrepreneurial stories , Reader response theory
Journal title :
Journal of Business Venturing
Journal title :
Journal of Business Venturing