Title of article :
Similarity in Context: Cognitive Representation and Violation of Preference and Perceptual Invariance in Consumer Choice
Author/Authors :
Ravi Dhar، نويسنده , , Rashi Glazer، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 1996
Journal title :
Organizational Behavior and Human Decision Processes
Journal title :
Organizational Behavior and Human Decision Processes