مرکز منطقه ای اطلاع رساني علوم و فناوري - Estimating and validating asymmetric heterogeneous loss functions applied to health care fund raising

Title of article :

Estimating and validating asymmetric heterogeneous loss functions applied to health care fund raising

Author/Authors :

Jan Roelf Bult، نويسنده , , Dick R. Wittink، نويسنده ,

Issue Information :

ماهنامه با شماره پیاپی سال 1996

Pages :

From page :

215

To page :

226

Keywords :

Adaption-innovation: Construct validity: Innovativeness: Cognitive style

Journal title :

International Journal of Research in Marketing

Serial Year :

1996

Journal title :

International Journal of Research in Marketing

Record number :

159005

Link To Document :