• Title of article

    Impact of types of functional relationships, decisions, and solutions on the applicability of marketing models

  • Author/Authors

    S?nke Albers، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 2000
  • Pages
    7
  • From page
    169
  • To page
    175
  • Keywords
    Decision automation , Marketing decision models , Marketing management support systems , Success metrics
  • Journal title
    International Journal of Research in Marketing
  • Serial Year
    2000
  • Journal title
    International Journal of Research in Marketing
  • Record number

    159285

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=159285