FLOUTING MAXIMS IN PARTICULARIZED CONVERSATIONAL IMPLICATURE

Among the various types of conversation there is a conversation called particularized conversational implicature which is an additional unstated meaning that depends on special or local knowledge (Yule, 1996: 42). In understanding the additional conveyed meaning delivered implicitly, the hearer has to be able to clearly figure out what the speaker means. According to Yule (1996), to build a good conversation, the participants of the conversation, the speaker and the hearer, should follow the conversational maxims. Particularized conversational implicature, however, flouts some conversational maxims. This paper shows how conversational maxims are flouted in particularized conversational implicature. The method used in the research is the descriptive analysis method. The analysis of the particularized conversational implicature was carried out through pragmatics analysis based on particularized conversational implicature theories developed by Grice (1975) and Yule (1996). The data for the research were taken from a drama serial entitled Gilmore Girls written by Amy Sherman-Palladino. In the research, the data of the particularized conversational implicature collected were classified and analyzed. The result of the research on the data indicates that particularized conversational implicature flouts two kinds of maxim which are maxim of relation (be relevant) and/or maxim of manner (be perspicuous, avoid obscurity of expression, avoid ambiguity, be brief, be orderly).