Title of article :
Sales forecasts for existing consumer products and services: Do purchase intentions contribute to accuracy?
Author/Authors :
J. Scott Armstrong، نويسنده , , Vicki G. Morwitz، نويسنده , , V. Kumar Murty، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2000
Pages :
15
From page :
383
To page :
397
Keywords :
Combining , Expectations , Extrapolation , Intentions , Purchase probabilities
Journal title :
International Journal of Forecasting
Serial Year :
2000
Journal title :
International Journal of Forecasting
Record number :
178862
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=178862
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