Title of article :
Sales information systems in the UK financial services industry: an analysis of sophistication of use and perceived barriers to adoption
Author/Authors :
George Wright، نويسنده , , Bill Donaldson، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2002
Keywords :
Knowledge marketing , financial services , Barriers to adoption , Sales automation
Journal title :
International Journal of Information Management
Journal title :
International Journal of Information Management