Title of article :
Structural equation model for effective CRM of digital content industry
Author/Authors :
Yong Gyu Joo، نويسنده , , So Young Sohn، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2008
Pages :
9
From page :
63
To page :
71
Keywords :
Customer satisfaction index , Structural equation model , CRM , Digital contents
Journal title :
Expert Systems with Applications
Serial Year :
2008
Journal title :
Expert Systems with Applications
Record number :
186835
Link To Document :
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