Title of article :
The eleventh commandment - Transforming to own customers: by SANDRA VANDERMERWE, Wiley, 1996, ISBN 0-471-95823-9
Author/Authors :
Peter Owen، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 1997
Pages :
2
From page :
211
To page :
212
Journal title :
European Management Journal
Serial Year :
1997
Journal title :
European Management Journal
Record number :
187500
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=187500