• Title of article

    Transnational marketing joint ventures: a viable market penetration strategy in the EU?

  • Author/Authors

    Andrew Millington، نويسنده , , Brian Bayliss، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1999
  • Pages
    10
  • From page
    635
  • To page
    644
  • Journal title
    European Management Journal
  • Serial Year
    1999
  • Journal title
    European Management Journal
  • Record number

    187666