• Title of article

    The Reputation Index:: Measuring and Managing Corporate Reputation

  • Author/Authors

    Karen Cravens، نويسنده , , Elizabeth Goad Oliver، نويسنده , , Sridhar Ramamoorti، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2003
  • Pages
    12
  • From page
    201
  • To page
    212
  • Keywords
    Intangible assets , Financial reporting , corporate reputation , Reputation index , Measurement
  • Journal title
    European Management Journal
  • Serial Year
    2003
  • Journal title
    European Management Journal
  • Record number

    187898