Customer churn analysis: Churn determinants and mediation effects of partial defection in the Korean mobile telecommunications service industry

Jae-Hyeon Ahn، نويسنده , , Sang-Pil Han، نويسنده , , Yung-Seop Lee، نويسنده ,

ماهنامه با شماره پیاپی سال 2006

17

552

568

Mobile telephone service , Partial defection , Mediation effect , Customer retention , Customer churn , Business strategy

Telecommunications Policy

2006

Telecommunications Policy

192687