Title of article :
The factors of making the first successful customer reference to leverage the business of start-up software company — multiple case study in Thai software industry
Author/Authors :
Jari Ruokolainen، نويسنده , , Barbara Igel، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2004
Keywords :
First reference customer , High technology market , Start-up software company
Journal title :
Technovation
Journal title :
Technovation