Title of article :
Anti-consumption: An overview and research agenda
Author/Authors :
Lee، نويسنده , , Michael S.W. and Fernandez، نويسنده , , Karen V. and Hyman، نويسنده , , Michael R.، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2009
Abstract :
This introduction to the Journal of Business Research special issue on anti-consumption briefly defines and highlights the importance of anti-consumption research, provides an overview of the latest studies in the area, and suggests an agenda for future research on anti-consumption.
Keywords :
research agenda , OVERVIEW , Anti-consumption , definition
Journal title :
Journal of Business Research
Journal title :
Journal of Business Research
