مرکز منطقه ای اطلاع رساني علوم و فناوري - Postcards as affective image makers: An idle agent in destination marketing

Title of article :

Postcards as affective image makers: An idle agent in destination marketing

Author/Authors :

Atila Yüksel، نويسنده , , Olcay Akgül، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2007

Pages :

From page :

714

To page :

725

Keywords :

Affective image , image formation , destination choice , postcards , emotions

Journal title :

Tourism Management

Serial Year :

2007

Journal title :

Tourism Management

Record number :

196426

Link To Document :