Title of article :
Assessing usersʹ product-specific knowledge for personalization in electronic commerce
Author/Authors :
Shuchih Ernest Chang، نويسنده , , S. Wesley Changchien، نويسنده , , Ru-Hui Huang، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2006
Pages :
12
From page :
682
To page :
693
Keywords :
Web usage mining , Electronic commerce , Product knowledge , artificial neural network , personalization
Journal title :
Expert Systems with Applications
Serial Year :
2006
Journal title :
Expert Systems with Applications
Record number :
198400
Link To Document :
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