Tourism Marketing Management in Relation to the Economic Safety of the Tourist

Tourism is considered as a dynamic, big, various, clean industry and one of the growing sections in national economic system. Therefore, all countries are looking for using its consequent opportunities and several benefits to provide their societies’ current and future relative welfare by that. The important issue in tourism planning is tourism marketing which includes all factors that can attract a tourist into the site. One of the aspects of tourism marketing which should be considered in tourism planning is the tourist safety; because unless the safety is not established there will not be a trip and talking about tourism will be futile. Therefore, tourism marketing planning is placed in close relationship with the tourist safety. In this study in which descriptive method has been applied, the steps of tourism planning and its market are studied in relation to the economic safety of the tourist. Planning as a scientific instrument helps activists in tourism industry to determine the best way to develop tourism in a continuous and scientific process and to place this development in the route of other economic sections.