• Title of article

    Investigation of Relationship between "Self-Esteem and Assertiveness" and "Employeesʹʹ Performance" in National Iranian Bank Branches in Tonekabon city

  • Author/Authors

    Hemmati، Maryam نويسنده , , Taghipour، Hossainali نويسنده Department of Business Management & Accounting, Tonekabon Branch, Islamic Azad University, Tonekabon, Mazandaran, Iran , , Asgari، Mohammad Hadi نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2014
  • Pages
    6
  • From page
    182
  • To page
    187
  • Abstract
    The relationship between self-esteem and assertiveness with performance of Melli Bank Branches employee in Tonekabone branch city. Self-esteem is the sense of values, the degree of approval, acceptance and self-worth of a person. Assertiveness involves the seriousness, defense the rights and privileges. ensure not play by others and control the circumstances, and encourage and fear against others not happen. Many studies have shown that individual skills such as assertiveness and self-esteem can predict expert’s job performance under certain conditions. Thus, Individual capabilities are very effective on the success or failure of institutions or organization. The importance of this study is to investigate and understand the relationship between self-esteem and assertiveness with the staff of the Melli Bank of Tonekabon Branch and collect the necessary data to assess this relationship, in order to recruit, employ and empower employees to achieve objectives Banks and their organizationʹs success in terms of steps. In this study, staff performance index and its correlation with assertiveness and self-esteem were examined. In the present study, it was shown in the graph, the relationship between quantitative self-esteem is a direct and significant. So, like other studies, this study also found that increasing the rate of assertiveness and dignity of individuals, their performance is also increased.
  • Journal title
    Journal of Applied Environmental and Biological Sciences
  • Serial Year
    2014
  • Journal title
    Journal of Applied Environmental and Biological Sciences
  • Record number

    2039897