Title of article :
Technology advancement strategy on patronage decisions: the role of switching costs in high-technology markets
Author/Authors :
Jae H. Pae، نويسنده , , Jung Suk Hyun، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 1995
Keywords :
switching costs , Technology compatibility , Preannouncement , Upgradability , Technology patronage
