مرکز منطقه ای اطلاع رساني علوم و فناوري - An information-theoretic two-stage, two-decision rule, choice model

Title of article :

An information-theoretic two-stage, two-decision rule, choice model

Author/Authors :

Dennis H. Gensch، نويسنده , , Ehsan S. Soofi، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 1995

Pages :

From page :

271

To page :

280

Keywords :

decision , Marketing , information theory , Logit

Journal title :

European Journal of Operational Research

Serial Year :

1995

Journal title :

European Journal of Operational Research

Record number :

211168

Link To Document :