Title of article
Modeling and measurement methodology in consumer perceptions, preference, consideration, and choice behavior
Author/Authors
Ajay K. Manrai، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1998
Pages
4
From page
189
To page
192
Journal title
European Journal of Operational Research
Serial Year
1998
Journal title
European Journal of Operational Research
Record number
212704
Link To Document