Title of article
On the generalizability of advertising pulsation monopoly results to an oligopoly
Author/Authors
Hani I. Mesak، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1999
Pages
21
From page
429
To page
449
Keywords
Lanchester models , pulsation , Game theory , Advertising , Competition
Journal title
European Journal of Operational Research
Serial Year
1999
Journal title
European Journal of Operational Research
Record number
213023
Link To Document