• Title of article

    A dual control problem and application to marketing

  • Author/Authors

    Gila E. Fruchter، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2001
  • Pages
    12
  • From page
    99
  • To page
    110
  • Keywords
    Promotion , Marketing , Adaptive control , Estimation , Dual control
  • Journal title
    European Journal of Operational Research
  • Serial Year
    2001
  • Journal title
    European Journal of Operational Research
  • Record number

    213628