• Title of article

    Controlling sales force turnover costs through optimal recruiting and training policies

  • Author/Authors

    René Y. Darmon، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2004
  • Pages
    13
  • From page
    291
  • To page
    303
  • Keywords
    Marketing , Salesperson recruitment , Optimal policies , Sales force training , Sales force turnover
  • Journal title
    European Journal of Operational Research
  • Serial Year
    2004
  • Journal title
    European Journal of Operational Research
  • Record number

    214842