• Title of article

    Factors which influence decision making in new product evaluation

  • Author/Authors

    Muammer Ozer، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2005
  • Pages
    18
  • From page
    784
  • To page
    801
  • Keywords
    Production , New product evaluation , Marketing , Research and development
  • Journal title
    European Journal of Operational Research
  • Serial Year
    2005
  • Journal title
    European Journal of Operational Research
  • Record number

    215400