Title of article
Solving multiattribute design problems with analytic hierarchy process and conjoint analysis: An empirical comparison
Author/Authors
Armin Scholl، نويسنده , , Laura Manthey، نويسنده , , Roland Helm، نويسنده , , Michael Steiner، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2005
Pages
18
From page
760
To page
777
Keywords
Multiple criteria analysis , Utility theory , Preference measurement , Decision Analysis , Marketing
Journal title
European Journal of Operational Research
Serial Year
2005
Journal title
European Journal of Operational Research
Record number
215461
Link To Document