Title of article
Implications of personalization offers on demand and supply network design: A case from the golf club industry
Author/Authors
Marc Poulin، نويسنده , , Benoit Montreuil، نويسنده , , Alain Martel، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2006
Pages
14
From page
996
To page
1009
Keywords
Supply chain design , Golf club industry , Mass Customization , Personalization
Journal title
European Journal of Operational Research
Serial Year
2006
Journal title
European Journal of Operational Research
Record number
215772
Link To Document