Title of article :
The effects of advertising, prices and distribution on market share volatility
Author/Authors :
Demetrios Vakratsas، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2008
Keywords :
distribution , pricing , time series , Marketing , Uncertainty modeling
Journal title :
European Journal of Operational Research
Journal title :
European Journal of Operational Research