Towards Cultural Resistance in a Postcolonial Context; Translating Culture-loaded Tourist Texts in Shantou

As tourist texts serve the triple function of providing information, expressing feelings and appealing to the reader, they contain both content-oriented information and culture-bound information. Through an analysis of the English translations of the Eight Sights of Shantou, this paper investigates how content-oriented information and culture-bound information is dealt with differently in the target text. The paper calls for a “thick translation” of culture-loaded tourist texts so as to resist the global hegemony of the Anglophone culture, preserve cultural richness and promote cultural diversity.