Title of article
Instagram as a social media tool about orthognathic surgery
Author/Authors
Buyuk ، S. Kutalmış - Ordu University , Imamoglu ، Tugce - Ordu University
Pages
4
From page
319
To page
322
Abstract
Background: The aim of this short communication was to evaluate the quality and content of the Instagram posts about orthognathic surgery. Methods: Two hashtags #jawsurgery and #orthognathicsurgery were searched on Instagramin this retrospective Instagram post analysis study. Selected 100 posts for each hashtag were analyzed for type, total number of likes, comments, purpose and source. Results: Most of the posts about #jawsurgery were uploaded by patients (56.1%) who shared their personal experience. Most of the posts about #orthognathicsurgery also were uploaded by clinics (49.1%). Most of posts (39.6%) provided information about orthognathic surgery in #orthognaticsurgery. Posts generally involved by patient’s experience (49.1%), followed by patient information (28.1%), and advertisement (22.8%) in #jawsurgery. Conclusion: Patients should be educated by orthodontists and maxillofacial surgeons about Instagram platform that it is not an adequate or accurate source of information about orthognathic surgery in its current form.
Keywords
Social media , Orthognathic surgery , Instagram , Patient perspective
Journal title
Health Promotion Perspectives
Serial Year
2019
Journal title
Health Promotion Perspectives
Record number
2464846
Link To Document