• Title of article

    Instagram as a social media tool about orthognathic surgery

  • Author/Authors

    Buyuk ، S. Kutalmış - Ordu University , Imamoglu ، Tugce - Ordu University

  • Pages
    4
  • From page
    319
  • To page
    322
  • Abstract
    Background: The aim of this short communication was to evaluate the quality and content of the Instagram posts about orthognathic surgery. Methods: Two hashtags #jawsurgery and #orthognathicsurgery were searched on Instagramin this retrospective Instagram post analysis study. Selected 100 posts for each hashtag were analyzed for type, total number of likes, comments, purpose and source. Results: Most of the posts about #jawsurgery were uploaded by patients (56.1%) who shared their personal experience. Most of the posts about #orthognathicsurgery also were uploaded by clinics (49.1%). Most of posts (39.6%) provided information about orthognathic surgery in #orthognaticsurgery. Posts generally involved by patient’s experience (49.1%), followed by patient information (28.1%), and advertisement (22.8%) in #jawsurgery. Conclusion: Patients should be educated by orthodontists and maxillofacial surgeons about Instagram platform that it is not an adequate or accurate source of information about orthognathic surgery in its current form.
  • Keywords
    Social media , Orthognathic surgery , Instagram , Patient perspective
  • Journal title
    Health Promotion Perspectives
  • Serial Year
    2019
  • Journal title
    Health Promotion Perspectives
  • Record number

    2464846