Author/Authors :
Sedghi-Jalal, Homa Department of Social Communication Sciences -Faculty of Communication Sciences and Media Studies -Islamic Azad University -Tehran Central Branch -Tehran -Iran , Aqili, Vahid Department of Social Communication Sciences -Faculty of Communication Sciences and Media Studies -Islamic Azad University -Tehran Central Branch -Tehran -Iran , Khojasteh-Bagherzadeh, Hassan Department of Radio Production - Faculty of Communication & Media - IRIB University - Tehran - Iran , Nemati-Anaraki, Davood Department of Communication - Faculty of Communication & Media - IRIB University – Tehran - Iran
Abstract :
Introduction: Hope and happiness has had a declining trend in Iran's society, which are the most
influential social indicators of mental health. Therefore, with regards to the important function of
television in entertainment, this article investigates the Dorehami TV series with the aim of representing
hope and happiness in the national media.
Method: The sample of this multi-method qualitative was selected from the programs of Nasim of
(IRIB), four episodes of Dorehami TV series was investigated. Given the discourse nature of the research,
semiotics analysis was used to represent hope and happiness in the media to discover hidden meanings
and themes, and the critical discourse was used to find the underlying layers of the text.
Results: The results showed that the concepts of hope and happiness were represented in this program
with themes of social criticism through psychological components in three domains including:, factors
(psychological): (laughter, humor, kindness, ability to pursue daily activities, adaptation to life's
challenges, meaningful efforts in life, self-esteem, solution-oriented thinking), and social factors (social
security and justice, achieving worldly interests).
Conclusion: Criticizing social and cultural issues in a humorous manner creates happy moments for
the spectators, helps develop socially desirable cultures and behaviors which bring upon happiness
and hopefulness in the society.
Keywords:
Keywords :
Representation , Media , Hope , Happiness