• Title of article

    The conduct of marketing audits: A critical review and commentary

  • Author/Authors

    Douglas Brownlie، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1996
  • Pages
    12
  • From page
    11
  • To page
    22
  • Journal title
    Industrial Marketing Management
  • Serial Year
    1996
  • Journal title
    Industrial Marketing Management
  • Record number

    254710