• Title of article

    Benefits of customer and competitive orientations in industrial markets

  • Author/Authors

    Subra Balakrishnan، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1996
  • Pages
    13
  • From page
    257
  • To page
    269
  • Journal title
    Industrial Marketing Management
  • Serial Year
    1996
  • Journal title
    Industrial Marketing Management
  • Record number

    254731