• Title of article

    Some characteristics of adopters of a major innovation in the computer field and its potential use in marketing

  • Author/Authors

    Tor Jarl Trondsen، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1996
  • Pages
    10
  • From page
    567
  • To page
    576
  • Journal title
    Industrial Marketing Management
  • Serial Year
    1996
  • Journal title
    Industrial Marketing Management
  • Record number

    254757