Title of article
Value Creation in Markets: A Critical Area of Focus for Business-to-Business Markets
Author/Authors
Arun Sharma، نويسنده , , R. Krishnan، نويسنده , , Dhruv Grewal، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2001
Pages
12
From page
391
To page
402
Journal title
Industrial Marketing Management
Serial Year
2001
Journal title
Industrial Marketing Management
Record number
254976
Link To Document