• Title of article

    Increasing Mail Survey Response Rates from an Industrial Population: A Cost-effectiveness Analysis of Four Follow-up Technique s

  • Author/Authors

    B. Zafer Erdogan، نويسنده , , Michael J. Baker، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2002
  • Pages
    9
  • From page
    65
  • To page
    73
  • Journal title
    Industrial Marketing Management
  • Serial Year
    2002
  • Journal title
    Industrial Marketing Management
  • Record number

    255004