The relationship between technology adoption and strategy in business-to-business markets: The case of e-commerce

Guilherme D. Pires، نويسنده , , Janet Aisbett، نويسنده ,

روزنامه با شماره پیاپی سال 2003

10

291

300

E-COMMERCE , Business objectives , Technology Adoption , Business strategies , Competitive advantage , Analytical framework

Industrial Marketing Management

2003

Industrial Marketing Management

255096